Our Distraction is Costing a Fortune!

Many of us are working a six- or even five-hour workday without realizing the benefits in terms of time spent with family, on hobbies, exercise, or energizing side projects. 

Instead, we’re still spending eight-plus hours “at work,” but instead of getting a full day’s work accomplished, we’re losing productive time to interruptions from co-workers, needless meetings, and especially our perpetually pinging phones. The result is frustration, depression, and lost opportunity for workers, and billions lost in profits for our employers. 

According to a short, highly accessible report issued by online learning platform Udemy1, America is a nation of distracted, often frustrated employees who aren’t working up to their potential, are simultaneously depressed about it, but unsure what to do.


Through its survey, Udemy found that some of our distractions can be traced to open offices and crumbling boundaries. Others, however, are fully “self-inflicted.” Over a third of Millennials and Gen Z employees surveyed (36%) say they spend two hours or more checking their smartphones for personal activities during the workday, that’s over 10 hours of productivity just tossed away each week. 

Though the worst cases are found among Millennials, Gens Y & Z, no demographic is totally immune. So before I’m accused of throwing our younger workers under the bus, let me add that across all generations 62% spend an hour or more on their phones every day.

Distractor in Chief-Facebook!

Among all the survey respondents, almost 60% acknowledged that personal tech was much more distracting than Track, Trello, and other work tools. The top sources of workplace social media distraction were:

  • Facebook (65%)
  • Instagram (9%)
  • Snapchat (7%) and
  • Twitter (7%)

Two other key findings: 70% agree that training can help people get better at blocking out distractions and achieving focus, but 66% have never talked to a manager about their struggles with workplace distraction.

The Financial Cost

Relative to its impact, deep research into this phenomenon hasn’t been extensive, but I believe that will change in the coming years. The Information Overload Research Group2 found that “knowledge workers” (and that’s a lot of us) in the U.S. lose 25% of their time “dealing with the incessant stream of data,” costing the U.S. economy USD997 Billion every year.

Meanwhile, research by THE ECONOMIST reports that “logging onto social media costs the US economy a mindboggling 650 billion dollars,” which translates into: $4,500 USD per worker each year!3 

One disturbing aspect of these statistics-if anything, they seem low to me!

A Journey to Recovery

Whether you’re an employer, frustrated by a talented team that’s underperforming, or someone (like me) who’s fallen prey to the perpetual distraction of social media, I believe my new book LIFESCALE can help us all address these problems, methodically and with an understanding heart, as we work toward a healthy relationship with all forms of media distraction. 

As Udemy’s survey shows, lots of us know we have a problem, but we’re sheepish about even mentioning it to our employers. No one really wants to be a slacking social media addict, but few of us know how to get a handle on our problem. I see Lifescaling as an opportunity to begin discussing our distraction-based issues with friends, coworkers, and employers to find solutions that work for everyone. 

Our journey is empowering, ongoing, and just beginning.

1. Udemy in Depth: 2018 Workplace Distraction Report
2. Information Overload Research Group
3. As reported in ManagementStudyGuide.com